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Ovation Guitars Steve Lukather '66% More Mojo' Advertisement

2000s US

This is a single-page Ovation Guitars print advertisement featuring guitarist Steve Lukather, known for his work with Toto and Paul McCartney. The ad promotes Ovation's electric/acoustic guitars with the tagline '66% more mojo than your average acoustic,' emphasizing features like thin necks, low action, and loud punchy tone. The copy highlights that Ovation guitars are designed from the ground up as electric/acoustics rather than retrofits, directing readers to visit an Ovation dealer.